HI, I'M SHREYA
HI, I'M SHREYA
HI, I'M SHREYA
I'm Shreya, a 25 year old designer based in Rochester, New York. A self-proclaimed romantic, I love finding intricacies in daily life, and weaving stories out of everything that inspires me. That, along with some good music and conversation, fuels my creativity.
I'm Shreya, a 25 year old designer based in Rochester, New York. A self-proclaimed romantic, I love finding intricacies in daily life, and weaving stories out of everything that inspires me. That, along with some good music and conversation, fuels my creativity.
I specialize in 3D design, art direction, motion graphics, branding, along with being an avid photographer.
I'm Shreya, a 25 year old designer originally from Pune, India. A self-proclaimed romantic, I love finding intricacies in daily life, and weaving stories out of everything that inspires me. That, along with some good music and conversation, fuels my creativity.
I specialize in 3D design, art direction, motion graphics, branding, along with being an avid photographer.
I'm also a trained classical vocalist, which basically means I'm always singing.
I'm also a trained classical vocalist, which basically means I'm always singing.
a glimpse into my world
a glimpse into my world
a glimpse into my world
EXPERIENCE
Rochester Institute of Technology
Marketing Assistant
September 2024-December 2024
Managed social media strategy, campus-wide marketing campaigns, and digital content systems, enhancing engagement and brand alignment for institutional and corporate partnerships.
Studio930
Design Consultant
May 2024-September 2024
At Studio 930, I led user research for two Rochester Regional Health projects, conducting 20+ stakeholder interviews to identify accessibility needs. Using Rhinoceros 3D and Fusion 360, I developed high-fidelity prototypes that earned unanimous approval. Collaborating with an eight-member team, I refined user journeys to ensure technically viable solutions. This interdisciplinary initiative, focused on creating impactful solutions for individuals with disabilities.
Graduate Assistant
October 2022-January 2024
At the Vignelli Center for Design Studies, an educational hub known for preserving and promoting the work of Massimo and Lella Vignelli, I oversaw editorial design for five annual publications, applying Vignelli’s principles of simplicity, clarity, and timelessness. I also managed the Vignelli Design Conversations series, coordinating speakers and handling event logistics.
Brand Design Associate
June 2021-July2022
At Crio.Do, a learning platform for SOFTWARE developers, I enhanced the D2C customer experience through strategic marketing and user-focused design. I developed a comprehensive brand identity systeM across channels and spearheaded the design of the Tech Scholars Program, creating an engaging web experience for women in tech.
Self-Employed
Freelance Photographer
October 2020-July2022
As a freelance photographer, I created commercial and lifestyle imagery for brands across food, fashion, and product industries. My work for WeIdliwale restaurant increased Instagram engagement by 40%, while a fashion campaign for Drugstore Cowboy streetwear optimized content for e-commerce and digital platforms.